With the adjustment of the old-fashioned Internet medical enterprises such as medical treatment 160, seeking medical advice and drug network, and the optimization of personnel, as well as the announcement of the suspension of the “one-hour delivery†service due to the inability of the capital, the Internet medical industry “winter is coming†and “burning money†The pattern is difficult to follow. Li Ting, a senior researcher at Gao Tejia Capital Research Department, said that the light consultation mode of “watching the air†is a low-frequency consumption, and it is impossible to seize market share by adopting a “burning mode†similar to the network. In Li Ting's view, the key to Internet medical care is to refine the industry in the vertical field and provide services to doctors or pharmaceutical companies and medical device suppliers, not just to the patient. So, can the Internet medical platform rely on online traffic to find a stable, long-lasting profit model? Under the circumstances that Internet giants such as BAT and the Internet giants such as Ping An Insurance Group have been rushing to the beach, how can Internet medical startups “take off†in the air? Ping An Health Internet Co., Ltd. (Ping An Good Doctor) said in an interview with the reporter of China Business News that there are many ways to realize the flow of Internet medical services, and the company is exploring the profit path. Profit model suffers After the Internet and insurance giants have entered the Internet medical field, Dr. Chun Yu, who has a "civilian" background, is trying to find further development space through innovative ways. Recently, Dr. Chun Yu announced the opening of an online consultation platform. From the only online consultations in the past, hardware manufacturers, APPs, websites, WeChat public numbers, etc., which are transformed into online consultation requirements, can access the entrance of online consultation free of charge. It is understood that the online consultation platform of Dr. Chun Yu plays an intermediary role to a certain extent. Under the “recommendation†of Dr. Chun Yu, the user is led to a pharmacy or a private hospital, and the user completes one-stop payment in the platform. “The new strategy is based on the gradual disappearance of the APP dividend.†Zhang Yu, CEO of Chun Yu, said that the profit model of Dr. Chun Yu mainly relies on “drainageâ€, that is, “guided medicineâ€. “The core of Dr. Chun Yu’s operation is still online consultation. 90% of the company's energy will be placed on the online consultation business." Dr. Chun Yu told reporters that the company chose to open the platform as a major business development platform, mainly for two reasons: First, online consultation has always been the core business of Dr. Chun Yu, and the only mature and user in the mobile medical field. A highly accepted business. Secondly, there are two traditional traffic portals in the medical field, namely offline entities and search engines. With the advancement of technology and the improvement of user education, online consultation is likely to become the third traffic portal for future health services. Dr. Chun Yu said that the consultation platform is currently only on the line for more than two weeks. Overall, the data is in linear growth and has increased by 20% compared with the previous line. Shanghai J.Shine Co.,Ltd , https://www.jshinechem.com